The organised PA who’s proving that attention to detail is a travel superpower
Meet Loretta from Travel-Tastic Travels. She joined JLT last year looking for something flexible, something different, and something she could build in her own time. Since then, she’s completed around £9k in bookings and even helped a client get engaged on holiday in Tenerife. A steady start, built properly.
“It’s not about business for me,” Loretta shares. “On a personal level, it’s flexible working on your own terms, no pressure, and full support when you need it.”
Travel Niche & Personal Touch
Loretta specialises in family holidays and all-inclusive trips. Her top advice for parents is refreshingly honest: “If you’ve got hungry kids, go all inclusive.” It’s simple, practical guidance that comes from understanding what families actually need on holiday.
She has a soft spot for Gran Canaria, but what’s interesting about Loretta is how invested she becomes in every destination she researches. She tends to fall for the places she’s working on, and that genuine enthusiasm comes through in how she supports her clients. When you care about the trip, your clients feel it.
The JLT Journey So Far
Loretta’s day job is as a PA to multiple partners. Her role involves managing calendars, handling details, and making sure nothing slips through the cracks. Those same skills translate naturally into travel.
“I feel the organisation I do in my day job allows me to float through researching holidays and communication because I pay attention to detail,” she explains.
When we first talked to Loretta, she was clear about what she wanted: flexibility, no pressure, and real support. She wasn’t looking to quit her job overnight. She wanted to build something alongside her life. That grounded clarity stayed with me.
Since joining last year, that precision has shown in her results. Loretta has completed around £9k in bookings, is growing more confident with each quote, and continues to learn the systems while being honest about what would make them even better. That kind of mindset is exactly how sustainable businesses are built.
Her next goal is to build things up and spread the word more. A steady approach that tells you everything.
A Booking Moment to Remember
Ask Loretta about her favourite client story and she’ll tell you about an all-inclusive holiday to Tenerife. A couples trip that turned into something much more meaningful when the couple got engaged while they were away.
“Completing a holiday booking knowing my client had a great time, but also that another client got engaged on their holiday,” she says. Those are the moments that stay with you.
Words of Wisdom
When asked what she’d say to other agents, Loretta talks about the atmosphere within JLT. Not as a selling point, but as her lived experience.
“A good group atmosphere ready to support each other,” she says. The community matters to her, and it’s part of why she’s continuing to build here.
“It’s flexible working on your own terms, no pressure, and full support when you need it.”
Loretta, know that we’re always cheering you on. Here’s to what’s next!
